Junk Mail Video Contest Provides Humorous Look at One of Society`s Most Common Nuisances

Released on: June 5, 2008, 7:19 pm

Press Release Author: ProQuo

Industry: Internet & Online

Press Release Summary: Postal junk mail can be a lot of things - a drain on the
environment, a potential privacy risk and a major annoyance. But who would\'ve
guessed it could serve as the inspiration for 10 funny videos? That\'s exactly what
happened when a band of talented video producers accepted a cash challenge from
ProQuo, a leader in stopping junk mail and managing catalogs, to create short, funny
videos conveying the annoyance and waste of paper junk mail.

Press Release Body: LA JOLLA, Calif. - Postal junk mail can be a lot of things - a
drain on the environment, a potential privacy risk, and a major annoyance. But who
would've guessed it could serve as the inspiration for 10 funny videos? That's
exactly what happened when a band of talented video producers accepted a cash
challenge from ProQuo, a leader in stopping junk mail and managing catalogs, to
create short, funny videos conveying the annoyance and waste of paper junk mail.
After sifting through 160 total entries, ProQuo recently posted the Top 10 funniest
videos at www.proquo.com/videocontest and is encouraging consumers to judge the
entries for themselves.


The competition is part of ProQuo's ongoing mission to educate consumers about how
to take control of their personal information and stop unwanted junk mail. The
average adult receives approximately 40 pounds of junk mail each year, which is not
only a nuisance, but an unnecessary drain on the environment.

That's why contest finalist Zack Scott decided to create the video, "Sick Mailbox,"
about his mailbox becoming sick from way too much junk. Scott said the environmental
consequences of junk mail motivated him to enter the contest. "I hate thinking about
how it goes from a tree to a factory, to my mailbox, to my shredder, to my trash can
and finally to a landfill," he said. "So much time, money, energy and resources are
wasted daily."

Watch Scott\'s video at www.proquo.com/videocontest

Another video finalist, Dave Wolfe, said his team was specifically attracted to the
identity theft angle. "The ProQuo creative brief captured our attention; we decided
on the identity theft angle and conceptualized it in about 20 minutes," he said.
"This led us to the overall creation of the video and how it affects the day-to-day
lives of people in their homes."

Wolfe's video shows a husband and wife arguing about how junk mail led to the man's
identity being stolen, and how he's been replaced by a new and improved version of
himself.

Watch Wolfe\'s video, \"ID Theft,\" at www.proquo.com/videocontest

Brett Slater dreamed up his winning entry by examining the damaging effects junk
mail has on the environment. He imagined what trees would say if they could talk and
came up with the animated "Poor Eddie." "I thought we should hear from the trees.
I'm sure they miss each other after they are hacked down by loggers. I was able to
show this using new animation software," Slater said.

The trees can thank Slater at www.proquo.com/videocontest

ProQuo, Inc. is headquartered in La Jolla, California and was founded to put
consumers in control of how businesses use their personal information. ProQuo helps
consumers receive the offers they really do want while stopping the mail they don't
want.



Web Site: http://www.proquo.com

Contact Details: Chad Darwin
CDarwin@painepr.com
213.996.3776

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